Wear Love More is an advertising campaign for LG AI DD Washing Machine in 2020.
We were approached by our friends at HSAd Dubai which is a full-service ad agency of the LG Group for a collaboration on creating a microsite for this campaign.
The campaign has an emotional message which is “Longer life for your clothes, longer memories for your love” and the requirement was to create a design that matches this message.
So in our design we picked the colors and layouts carefully in order to give the look and feel related to the campaign's emotional message.
This campaign was a great success for our client so they asked us to develop the same microsite again for LG Africa.
Client: LG / HSAd
Country: United Arab Emirates / Africa